Dubai’s ultra-luxury real estate market has taken a bold leap forward with the launch of Omoria Private Residences, the world’s first ultra-luxury boutique residential hospitality brand. Co-founded by Innovate Living Development, Omoria is set to redefine private living by blending holistic wellbeing and bespoke Italian design for ultra-high-net-worth individuals.

The debut development, located on the exclusive Dubai Islands, will feature a limited collection of waterfront residences each offering direct beach access, panoramic sea views and interiors curated by leading Italian artisans. The residences are fully furnished with custom-designed pieces, ensuring a seamless blend of aesthetic beauty and durability.

Omoria’s vision centres on holistic wellbeing and longevity. Residents will enjoy a state-of-the-art wellness centre equipped with infrared saunas, salt rooms, ice baths and oxygen therapy, all overseen by a dedicated wellbeing concierge who crafts personalised wellness, fitness and nutrition plans. The development also features centralised air and water purification systems and a first-of-its-kind skyline padel court with sweeping sea views, offering a new standard for luxury living.